WASA & JUSTINS

WASA & JUSTINS

RETAILTAINMENT WITH
REAL RESULTS

goal

  • Execute a joint sampling program to generate trial and drive online and in-store sales of the partnered brands at Kroger
  • Create a pairing of the products and joint usage occasion to incentivize purchase via the use of recipes
  • Review post campaign reporting to determine campaign effectiveness

2023 RESULTS

  • Program Launching December 5, 2023

WANT TO PARTICIPATE IN
ONE OF OUR PROGRAMS?

Our Strategic Planning, Retail Activation, Retailtainment, and Partnerships services are at your disposal with year-round programs available. Let FUEL create a tailored program to build your business.