UPGRADE
YOUR HOLIDAY

RETAILTAINMENT WITH REAL RESULTS

UPGRADE
YOUR HOLIDAY

RETAILTAINMENT WITH
REAL RESULTS

goal

Consumers are always searching for unique entertaining ideas to wow their guests during the holiday season.

KEY INSIGHTS

  • Consumers spend an average of $443 on hosting holiday parties
  • 34% of consumers make several trips to a variety of different stores for holiday food shopping
  • 55% of consumers feel that grocery retailers could make their lives easier this holiday season by grouping holiday items together
  • 70% of consumers plan on engaging in a charitable activity this holiday

The Big Idea

Come to Walmart to find creative new ideas to entertain your guests this holiday season. Buy participating brands and you can donate to a select group of charities.

RESULTS

  • 45MM+ Program Impressions
  • 407K Samples Distributed
  • $25,000 Donation to Toys for Tots
  • 217% – 534% Overall Event Day Lift

WANT TO PARTICIPATE IN
ONE OF OUR PROGRAMS?

Our Strategic Planning, Retail Activation, Retailtainment, and Partnerships services are at your disposal with year-round programs available. Let FUEL create a tailored program to build your business.