UPGRADE
YOUR SUMMER
RETAILTAINMENT WITH REAL RESULTS
UPGRADE YOUR
SUMMER
RETAILTAINMENT WITH
REAL RESULTS
![subheaderuys2022](https://fuelpartnerships.com/wp-content/uploads/2022/11/subheaderuys2022.jpg)
![logos2023](https://fuelpartnerships.com/wp-content/uploads/2023/10/logos2023.png)
goal
Ensure that Walmart is the convenient destination for all of your Summer Entertaining needs.
Key Insights
- Over 147 million people have grilled or cooked outdoors in the last year
- Grocery retail traffic increases by 73% over Memorial Day weekend
- 25% of grillers host 5 or more BBQs during the summer months
The Big Idea
Upgrade Your SummerTM – Bring together great brands to provide fun, new and easy-to-fix recipes and great ideas exclusively from Walmart so that you can Upgrade Your Summer entertaining!
2023 RESULTS
- 19.5M+ Impressions, 6M+ Digital Impressions
- 223K Microsite Page Views
- 103K entries into the Win a Backyard Makeover Sweepstakes
WANT TO PARTICIPATE IN
ONE OF OUR PROGRAMS?
Our Strategic Planning, Retail Activation, Retailtainment, and Partnerships services are at your disposal with year-round programs available. Let FUEL create a tailored program to build your business.