40 DAYS
40 WAYS

RETAILTAINMENT WITH REAL RESULTS

40 DAYS
40 WAYS

RETAILTAINMENT WITH
REAL RESULTS

goal

Prepare families for the 40 days of Lent by delivering an inspirational low cost, one-stop shopping solutions that saves both time and money

The Big Idea

Purchase participating brands at Walmart and enter for a chance to win a custom gift basket and other Lenten recipe solutions

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RESULTS

  • 25MM+ Program Impressions
  • 164,882K Unique Contest Entries
  • 30,000 Total Ibotta Rebates
  • 20% – 41% Overall Event Lift Range

WANT TO PARTICIPATE IN
ONE OF OUR PROGRAMS?

Our Strategic Planning, Retail Activation, Retailtainment, and Partnerships services are at your disposal with year-round programs available. Let FUEL create a tailored program to build your business.