JUSTIN STEPHENS

Justin has been with FUEL for 4 years, working directly with Walmart, key strategic partners and CPG growth brands to deliver consistent results for all key stakeholders. As VP Business Development he leads the FUEL team in Bentonville, AR with a singular focus to maintain growth working with clients such as Henkel, P&G, HainCelestial, B&G Foods and more!

Justin is an Oklahoma native (and a diehard Sooners fan), and earned his undergraduate degree from St. Gregory’s University and MBA from Oklahoma City University. Justin brings a diverse and unique skill set driven by 20+ years of brand and product marketing, category management and agency experience. He gained broad retail marketing experience while working at AdvancePierre Foods, when he managed over 500 SKUs and launched 5 new brands in over 50,000 new points of distribution in grocery and mass channel, including Walmart, Sam’s Club, Costco, Publix, Kroger, Food Lion, and more.

Justin also brings over 10 years of Walmart/Sam’s Club experience from his work with General Electric, Lipton, Ben & Jerry’s, Abbott, Breyer’s, Wish-Bone and more. Justin has developed and executed large-scale partnership programs and retailtainment events, with the sole purpose of getting products in the shopper’s baskets.